Ritenow Introduce
In the bustling landscape of New York City, finding a reliable and welcoming spot for a great meal is key, whether you’re a local on your morning commute or a visitor exploring Midtown. Ritenow, located at 6 E 38th St, has quickly become a go-to destination for those seeking a quick, delicious, and satisfying bite to eat. This restaurant offers a refreshing break from the ordinary, providing a casual and comfortable atmosphere perfect for a morning coffee, a midday lunch, or a hearty dinner. With its focus on fast service and classic comfort food, Ritenow stands out as a dependable choice for a wide range of cravings.
Ritenow's menu is designed to cater to the diverse tastes of New Yorkers and tourists alike. The offerings, while simple, are crafted with care, delivering the kind of straightforward, flavorful food that provides genuine comfort. Whether you're in the mood for a classic breakfast bagel that many customers rave about, a quick coffee to fuel your day, or a comforting lunch, Ritenow has you covered. The establishment has garnered a reputation for its breakfast bagels, with many customers from around the world highlighting them as a must-try, even going so far as to say they are the best they've had in NYC. This local enthusiasm is a testament to the quality and care put into their food.
The atmosphere at Ritenow is relaxed and casual, making it an ideal spot for solo diners, a quick catch-up with a friend, or a refuel during a busy day of sightseeing. It's a no-fuss kind of place where the focus is squarely on good food and efficient service. Despite being a popular spot, especially during peak hours, the fast service ensures that you're never kept waiting for long. The friendly environment and the delicious, hearty food make Ritenow a true hidden gem in the heart of the city, offering a welcoming escape from the fast pace of Midtown. It’s the kind of place you stumble upon and immediately want to tell all your friends about.
For tourists staying in the area, Ritenow provides a genuine taste of a New York favorite without the overwhelming crowds or long waits often associated with other popular spots. Many visitors from abroad have found it to be a highlight of their trip, returning daily for their morning coffee and breakfast. This level of loyalty speaks volumes about the consistent quality and friendly service. Whether you’re grabbing a bagel on your way to work or sitting down for a simple, satisfying meal, Ritenow offers a consistently positive experience that makes it a true staple for anyone in the neighborhood.
Ritenow is conveniently located at 6 E 38th St, New York, NY 10016, USA. This address places it in the vibrant Midtown Manhattan area, just a short walk from Grand Central Terminal, Bryant Park, and a host of other major landmarks and office buildings. The central location makes it easily accessible for anyone in the vicinity. Public transportation options are plentiful, with numerous subway and bus lines serving the area, ensuring a smooth journey whether you're coming from another borough or just a few blocks away.
The restaurant provides essential amenities to ensure a comfortable visit. It has a wheelchair accessible restroom, a key feature that makes the establishment more welcoming and accommodating for all patrons. The overall setup is designed for ease of use, with a straightforward layout that makes ordering and dining a simple process. The focus on accessibility and comfort contributes to the overall pleasant dining experience at Ritenow.
- Delivery: For those who prefer to dine in the comfort of their home or office, Ritenow offers a convenient delivery service.
- Takeout: If you're on the go, you can quickly grab your order to take with you.
- Dine-in: The restaurant provides a casual seating area for guests to enjoy their meal on-site.
- Table Service: Ritenow offers table service, adding to the comfort of the dining experience.
- Fast Service: The staff is known for their efficiency, ensuring a quick and seamless experience even during busy times.
- Popular for All Meals: Whether you're in the mood for breakfast, lunch, or dinner, Ritenow is a reliable choice.
- Variety of Offerings: The menu includes coffee, classic comfort food, and popular breakfast items like bagels.
- Casual Atmosphere: The relaxed and simple setting makes it a perfect spot for a no-fuss, satisfying meal.
- Welcoming to Tourists: The friendly environment and positive reviews from visitors highlight its appeal to tourists looking for an authentic New York experience.
- Payment Options: The restaurant accepts a variety of payment methods, including credit cards, debit cards, and NFC mobile payments for added convenience.
Address: 6 E 38th St, New York, NY 10016, USA
Phone: (646) 869-0143
Ritenow's menu is built on a foundation of simple, satisfying comfort food that truly hits the spot. While it may not have an extensive menu, what it does, it does exceptionally well. The top recommendation and a clear standout from customer reviews is their breakfast bagels. Customers consistently rave about the quality, freshness, and flavor of their bagels, so much so that some consider them to be the best in all of NYC. A classic bacon, egg, and cheese bagel from Ritenow is the perfect way to start your day, offering a taste of an authentic New York favorite.
Beyond the bagels, the coffee is a must-try. Many reviews highlight the quality of their coffee, making it an excellent pairing with any breakfast item or a great choice for a midday pick-me-up. For lunch and dinner, Ritenow offers a selection of comforting food items that are perfect for a hearty meal. While the specific menu items for lunch and dinner are not detailed in the provided information, the general focus on "comfort food" and positive customer sentiment for their food overall suggests that these offerings are just as reliable and satisfying as their famous bagels. The menu's simplicity ensures that every item is prepared with attention and care.
What truly makes Ritenow worth choosing, however, is the combination of its quality food and its efficient, friendly service. The highlight of "Fast service" is a major plus in a city where time is often of the essence. You can count on getting a great meal without a long wait. This efficiency, coupled with the casual and welcoming atmosphere, creates a dining experience that feels both easy and enjoyable. The fact that many customers, particularly tourists, become repeat visitors speaks volumes about the positive impression Ritenow leaves. It’s not just a restaurant; it’s a reliable, friendly, and delicious part of the Midtown neighborhood.
Ritenow Details
Service options
- Delivery
- Takeout
- Dine-in
Highlights
- Fast service
Popular for
- Lunch
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible restroom
Offerings
- Coffee
- Comfort food
Dining options
- Breakfast
- Lunch
- Dinner
- Table service
Amenities
- Restroom
Atmosphere
- Casual
Crowd
- Tourists
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Ritenow Photos










Ritenow Location
Ritenow Reviews
breakfastbacon egg and cheese bagelpricehotel
★ 5★ 4★ 3★ 2★ 1Got the bacon egg and cheese bagel after reading glowing reviews. It was very average. It's fine but nothing to go out of your way for.
August 17 · Jane LTHE BEST BREAKFAST BAGELS!We stayed at the Kitano around the corner on Park Avenue having travelled over from the UK and wow we were so happy when we bumped into this little cafe/deli on Madison. We’ve had a lot of bagels in NYC, ignore all the hype around Liberty Bagels (it’s average compared to this place). Go to Ritenow, you will not regret it.We went everyday!They also do amazing coffee and other food items for breakfast and lunch. It’s a must visit!
December 19 · Joshua Hughes-JohnsonMost friendly staff ever then throw in BEC with chipotle mayo 10/10
March 25 · Daniel BettingerGood food for a good price ! Staff was nice and there are seats for you to sir down.
November 24 · J “Rog55”Their bacon egg and cheese bagel was awesome. It was better than liberty bagels.
October 20 · Devin
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