Sushi Masu

- 286 Columbus Ave, New York, NY 10023

In the vibrant and diverse culinary landscape of New York City, finding a dining spot that truly stands out can be a challenge. But for residents and visitors of the Upper West Side, a hidden gem awaits: Sushi Masu. Located in the heart of a bustling neighborhood known for its eclectic mix of eateries, Sushi Masu offers a tranquil and authentic escape. This isn't just another sushi restaurant; it’s a destination where tradition meets modern culinary artistry. With a focus on fresh, high-quality ingredients and a warm, inviting atmosphere, Sushi Masu has quickly become a local favorite, celebrated for its exceptional service and unforgettable flavors.

The experience at Sushi Masu is designed to be personal and memorable. From the moment you step inside, you're greeted with a cozy and trendy atmosphere that feels both intimate and welcoming. The establishment, proudly identified as both Asian-owned and women-owned, brings a unique perspective and a personal touch to every dish. Whether you're a seasoned sushi connoisseur or new to the world of Japanese cuisine, the dedicated team at Sushi Masu ensures a dining experience that is both educational and delightful. The restaurant's reputation for having a staff that radiates "good vibes and great recs" is well-earned, making every visit feel like a special occasion. This commitment to hospitality, combined with a menu of clean, buttery, and deeply satisfying fish, solidifies Sushi Masu as a must-visit spot on the Upper West Side.

Sushi Masu is conveniently situated at 286 Columbus Avenue, New York, NY 10023, right in the heart of the Upper West Side. This prime location makes it easily accessible for anyone in the New York City region. The restaurant is nestled in a lively area known for its unique shops, beautiful architecture, and vibrant community life. Its accessibility is a key factor in its popularity, allowing for a seamless dining experience whether you're heading out for a special night or a casual lunch. For those driving, both free and paid street parking options are available nearby, providing flexibility for guests. The central location also means it's a short walk from several subway stations, making it an ideal spot for locals and tourists alike who rely on public transportation. The neighborhood feel of the area contributes to the overall charm of Sushi Masu, making it a perfect spot for locals looking to enjoy a high-quality meal close to home. Its strategic positioning on Columbus Avenue places it at the center of the Upper West Side's culinary scene, inviting foot traffic and curious diners from all directions.

Sushi Masu prides itself on providing a range of convenient services to accommodate every diner’s needs. Whether you're planning a quiet meal out or a quick bite on the go, they have an option for you.

• Dine-in: Enjoy a full, immersive dining experience within the restaurant's cozy and trendy atmosphere. With table service and reservations recommended, you can plan your visit to ensure a spot, especially during peak dinner hours.
• Takeout: For those on a tight schedule or looking to enjoy their meal at home, the takeout service offers a quick and easy way to get your favorite sushi.
• Delivery: Can't make it to the restaurant? Sushi Masu provides delivery service, bringing their fresh and delicious menu items directly to your doorstep, perfect for a cozy night in.
• Reservations: To ensure a seamless dining experience, particularly during busy times, the restaurant accepts reservations, which are highly recommended for dinner.

Sushi Masu is not just defined by its location or services, but also by the unique features and highlights that set it apart. These elements contribute to its reputation as a premier destination for sushi in NYC.

• Authentic Omakase: The omakase experience is a standout feature, praised by customers for its reasonable pricing and exceptional quality. It’s an opportunity to trust the chef's expertise and enjoy a curated selection of the freshest fish available.
• High-Quality Ingredients: The menu showcases an impressive selection of high-grade fish, from the rich O-Toro (Bluefin Tuna Belly Part) to the delicate Ora King Salmon from New Zealand. Each piece of nigiri and sashimi is a testament to the restaurant's commitment to quality.
• Diverse Menu: From classic Maki Rolls like the Spicy Tuna and Yellowtail Scallion to signature nigiri and special Futomaki rolls, the menu is extensive and caters to a wide range of tastes. Unique offerings like the 'Maguro MaMa' and 'The Sandy' showcase their creative culinary approach.
• Specialty Dishes: Beyond sushi, the menu includes delicious appetizers like Scallop Carpaccio and Yellowtail Jalapeno, as well as hearty Donburi-Sushi Rice Bowls. The popular Masu Special Picnic Boxes are perfect for a group or a special meal.
• Allergy-Friendly Options: The menu explicitly lists a wide range of allergy concerns, from Gluten and Dairy to Nut and Shellfish, demonstrating a thoughtful and accommodating approach to diner safety and dietary needs.
• Cozy and Trendy Ambiance: The atmosphere is noted for being both cozy and trendy, making it an ideal spot for everything from a romantic date night to a solo dining adventure.
• Woman-Owned and Asian-Owned: This is a key aspect of the restaurant's identity, reflecting a commitment to diversity and a unique, personal approach to hospitality.

For inquiries, reservations, or to place an order, you can contact Sushi Masu directly.

• Address: 286 Columbus Ave, New York, NY 10023, USA
• Phone: (212) 470-5324

For first-time visitors or returning regulars, the question of what to order is always a delightful dilemma. Sushi Masu’s menu is rich with options, but a few things truly stand out as highlights. The omakase is, without a doubt, a top choice. Customer reviews consistently praise its quality and value, calling it a great and reasonably priced option that delivers a truly awesome dining experience. This is where you can experience the chef's artistry and enjoy a fresh, ever-changing selection of fish that is guaranteed to be a cut above. The signature nigiri and sashimi selections, such as the buttery Chu-Toro and the rich O-Toro, are another reason to visit. These are perfect for those who want to savor the pure, clean flavors of high-quality fish.

Beyond the raw fish, the appetizers and sides are equally compelling. The Yellowtail Jalapeno is a popular appetizer that offers a perfect balance of spice and freshness. The Gyoza and Shrimp Shumai are also excellent choices to start your meal. For a quick and satisfying lunch, the Maki Combo or Spicy Maki Combo from the Lunch Special menu provides a fantastic value. The Masu Special Picnic Box is an ideal option for those looking to enjoy a variety of delicious items, perfect for a picnic in Central Park or a special lunch at the office. And don't forget the dessert—one customer was so impressed by the dessert pudding that they wanted the recipe! This highlights that every aspect of the dining experience, from the appetizers to the final course, is crafted with care and passion. When you choose to dine at Sushi Masu, you're not just choosing a meal; you're choosing an experience defined by quality, authenticity, and an undeniable passion for great food.

Sushi Masu

286 Columbus Ave, New York, NY 10023, USA