Samwoojung Introduce
Introduction / Overview
Nestled in the bustling heart of New York City's vibrant Koreatown, Samwoojung stands as a testament to authentic Korean culinary traditions. For locals and tourists alike, this restaurant offers a genuine taste of Korea, bringing classic flavors and time-honored recipes to the NYC dining scene. The name Samwoojung itself carries a reputation for quality and dedication to traditional cooking methods. It's a place where the rich history of Korean cuisine is served up on a plate, providing a comforting and flavorful experience. Whether you're a seasoned fan of Korean food or looking to explore something new, Samwoojung provides a welcoming and engaging environment.
Known for its solid, flavorful food and friendly staff, Samwoojung has quickly become a go-to spot for many in the city. The restaurant's commitment to delivering a truly authentic experience is evident in its menu, which features an extensive selection of Korean classics. From sizzling bulgogi to refreshing cold noodles and a variety of stews, there’s a dish to satisfy every palate. The atmosphere is casual yet cozy, making it an ideal spot for a relaxed meal. With its trendy vibe and a reputation for being popular for both lunch and dinner, Samwoojung is a must-visit destination for anyone craving an exceptional Korean dining experience in New York.
The restaurant's focus on quality ingredients and a commitment to preserving the integrity of traditional dishes sets it apart. While some establishments might modernize or Americanize their offerings, Samwoojung holds true to the flavors that have made Korean cuisine a global sensation. This dedication to authenticity is what draws in a diverse crowd, including both local New Yorkers seeking a taste of home and tourists eager to sample genuine Korean fare. The fast service and efficient operation ensure that even during peak hours, diners are attended to promptly, a highlight frequently noted by patrons.
Location and Accessibility
Samwoojung is conveniently located at 138 W 32nd St, New York, NY 10001, USA, placing it squarely in the middle of Koreatown, a hub of cultural and culinary activity. Its prime location makes it easily accessible for anyone in the city. Situated in an area well-served by public transportation, including major subway lines and bus routes, reaching the restaurant is straightforward from any borough. For those who prefer to drive, paid street parking is available in the vicinity, though it's important to be mindful of the busy nature of the area.
The restaurant has made a significant effort to ensure it is accessible to all patrons. It offers a wheelchair accessible entrance, a wheelchair accessible restroom, and wheelchair accessible seating, demonstrating a commitment to inclusivity. This makes it a welcoming spot for diners with mobility challenges. The interior is designed to accommodate various group sizes, and the ample indoor space means that even during busy times, the wait can be manageable.
Being in the heart of Koreatown, Samwoojung is surrounded by a vibrant community, making it an excellent starting or ending point for a day of exploring the neighborhood. The lively atmosphere of 32nd Street adds to the overall dining experience, immersing visitors in the dynamic culture of the area.
Services Offered
Dine-in: Enjoy a full meal in the restaurant's casual and cozy atmosphere.
Lunch and Dinner: The restaurant is a popular choice for both midday meals and evening dining.
Catering: Samwoojung offers catering services, perfect for events, office lunches, or large gatherings.
Table Service: Experience attentive and professional table service throughout your meal.
Reservations: Accepts reservations, which are highly recommended, especially during busy rush hours to ensure a table.
Takeout: For those on the go, food can be ordered for takeout.
Payment Options: Accepts various forms of payment including credit cards, debit cards, and NFC mobile payments.
Features / Highlights
Fast Service: Noted for its efficient and quick service, especially valuable for those on a tight schedule.
Authentic Menu: Features a wide selection of traditional Korean dishes, including a variety of bulgogi, noodles, soups, and specialities.
Banchan Variety: Patrons often praise the generous banchan (side dishes), including unique offerings like a piece of fish.
Group-Friendly: The large indoor space with tables equipped with stoves for sharing makes it ideal for groups and communal dining.
Beverage Offerings: A diverse selection of drinks, including alcohol, beer, cocktails, and wine, as well as unique housemade rice wines and traditional punches.
Dietary Options: Provides a range of choices including comfort food, healthy options, vegan options, and vegetarian options.
Late-Night Food: A great option for those looking for a delicious meal later in the evening.
Contact Information
Address: 138 W 32nd St, New York, NY 10001, USA
Phone: (212) 517-1963
What is worth choosing
Samwoojung offers a dining experience that is both authentic and deeply satisfying. What truly sets this restaurant apart is its unwavering dedication to the essence of Korean cuisine. The menu is a journey through classic Korean dishes, crafted with care and an eye for detail. The flavors are consistently praised for being "very solid" and "hitting right," which speaks to the quality of the ingredients and the skill of the kitchen staff.
A key highlight is their bulgogi, available in various sizes and preparations, including grilled and as a stew. This signature dish is a cornerstone of Korean cuisine, and Samwoojung's version is a must-try. The menu also features a diverse array of other dishes that are worth exploring, such as the Tripe Soup, Shrimp, and the popular Pajeon (seafood pancake). Their commitment to offering a variety of choices, from light and healthy options to rich comfort food, ensures that there is something for everyone.
For those seeking a more unique experience, the housemade rice wines, such as the Yuzu or Crispy Rice Wine, offer a delightful accompaniment to the meal. The traditional Icy Cinnamon Punch and Icy Rice Punch are also perfect for a refreshing finish. The restaurant’s generous banchan is another reason to visit, as it provides an excellent opportunity to sample a range of flavors and textures alongside your main course.
The atmosphere, while sometimes lively, is a reflection of the restaurant's popularity and bustling nature. It's a place that caters well to groups, making it ideal for a shared meal with friends or family. The staff's kindness and attentiveness, as noted by customers, add to the overall positive experience. The fact that they offer rice tea to go, for example, is a small but meaningful gesture that shows their hospitality. For New Yorkers looking for a reliable, delicious, and authentic Korean meal in a convenient location, Samwoojung stands out as an excellent choice that delivers on its promise of quality and flavor.
Samwoojung Menu
딜리버리 Drink
- Housemade Crispy Rice Wine $13.00
Non-filtered rice wine with nurungji (crispy rice), honey. *Contains alcohol* 12oz
- Housemade Soy-Milk Rice Wine $13.00
Soy-milk based rice wine with seoritae (Korean black bean), honey. *contains alcohol* 12oz
- Housemade Yuzu Rice Wine $11.00
Yuzu based non-filtered rice wine with rice milk. *contains alcohol* 12oz
- Icy Cinnamon Punch $8.00
Korean Traditional cold soft drink, made by cinnamon, ginger, dried persimmon. 12oz
- Icy Rice Punch $8.00
Korean Traditional cold soft drink, made by rice, ginger, milled malt barley. 12oz
식사류 Rice And Noodles
- Cold Perilla Noodles $18.00
Chilled buckwheat noodles tossed with blanched bracken (gosari) and a nutty perilla seed sauce
- Mushroom RIce $18.00
Pressure cooked rice with 5 kinds of mushrooms
- Barley Croaker And Green Tea Rice $22.00
Steamed dried barley croaker with Icy Green tea Rice
- Cold Perilla Noodle And LA Galbi $31.00
- Chilled buckwheat noodles tossed with blanched bracken (gosari) and a nutty perilla seed sauce and - Lightly spicy soy sauce-braised LA short ribs with assorted vegetables and flat glass noodles
- Kkakdugi Fried Rice $15.00
Stir-fried rice with spicy radish kimchi, pork
- Grilled Bulgogi (250g) $20.00
Lightly marinated bulgogi grilled over high heat. Served with Korean mustard sauce salad
- Cold Kimchi Noodles $16.00
Radish kimchi, napa cabbage kimchi, dongchimi broth, beef broth, thin wheat noodles with brisket
- Kimchi Cold Noodle And LA Galbi $31.00
Thin wheat noodles in cold dongchimi and beef broth, served with radish kimchi, napa cabbage kimchi and beef brisket and Lightly spicy soy sauce-braised LA short ribs with assorted vegetables and flat glass noodles
- Bulgogi Balls $19.00
Marinated house soy sauce beef and pork wan ja, mushroom, egg
- Spicy Pork $19.00
- Bibimbap $19.00
5 Kinds of seasoned vegetables, served with a spicy-sweet gochujang (Korean red pepper paste) sauce
- Kimchi Cold Noodle And Bulgogi $29.00
- Cold Perilla Noodle And Bulgogi $29.00
- A Korean cold buckwheat noodle dish served in a flavorful and refreshing brisket-based broth - Lightly marinated bulgogi grilled over high heat
사이드 Side
- Samwoojung Kimchi $12.00
Fresh Cabbage Kimchi (배추 겉절이 – baechu geotjeori) is often made with smaller napa cabbages for their tender leaves and natural sweetness. It is prepared slightly differently than regular Cabbage Kimchi, and eaten right away instead of waiting for the dish to ferment. My hubby loves to eat this side dish (반찬 – banchan) because of the roasted nuttiness of the sesame oil juxtaposed with the freshness of the cabbage; it creates wonderful layers of texture and flavor.
- Rice $2.00
White Rice. 8oz
쿡앳홈 Cook At Home
- Seoul Bulgogi (650g) $61.00
The signature dish at Samwoojung is Seoul Bulgogi. It consists of well-marinated beef bulgogi, glass noodles, mushrooms, spinach, rice cakes, and their secret broth. *Cooking Instructions: 1.Prepare a pot with a depth of 5 cm. 2.Layer the bulgogi, glass noodles, and vegetables in the pot, then pour in half of the secret broth. 3.Cook on high heat, stirring well to combine. Be careful not to let the ingredients stick to the pot. 4. Once the bulgogi is mostly cooked, add the remaining broth and let it simmer for 5 more minutes.
- Seoul Bulgogi (400g) $41.00
The signature dish at Samwoojung is Seoul Bulgogi. It consists of well-marinated beef bulgogi, glass noodles, mushrooms, spinach, rice cakes, and their secret broth. *Cooking Instructions: 1.Prepare a pot with a depth of 5 cm. 2.Layer the bulgogi, glass noodles, and vegetables in the pot, then pour in half of the secret broth. 3.Cook on high heat, stirring well to combine. Be careful not to let the ingredients stick to the pot. 4. Once the bulgogi is mostly cooked, add the remaining broth and let it simmer for 5 more minutes.
디저트 Dessert
- Red Bean $10.00
Red bean & soy milk ice cream
- Icy Persimmon $7.00
Icy half-dried persimmon served with Korean honey, ricotta cheese
탕류 Soup
- Samwoojung Bulgogi For 1 $19.00
Bamboo shoot soy sauce Marinated beef w/ glass noodle, rice cake, cabbage, mushrooms * included 1 rice and side dishes
- Tripe Soup $23.00
Spicy Beef broth with brisket, tripe, tendon, tongue, cabbage, bean sprout, sweet potato noodles * included 1 rice and side dishes
일품요리 Speciality
- Bossam $31.00
Slow-cooked pork belly with housemade kimchi, seafood ssamjang & cabbage. * included 1 rice and side dishes
- Shrimp $29.00
Soy sauce-marinated raw shirmp (10pcs) served with raw egg fermented kimchi rice
- Kimchi Mandoo $15.00
Beef bone broth, kimchi, tofu, vegetables, pork
- Pajeon $25.00
Crispy Korean scallion pancake with octopus, assorted seafood
- Octopus $29.00
Spicy stir-fried octopus with assorted vegetables and sweet potato twiguim. * included 1 rice and side dishes
- Crab $31.00
Soy sauce marinated crab with seaweed bibimbap. * included 1 rice and side dishes
- Barley Croaker $26.00
Steamed dried barley croaker with mountain vegetables.
고기류 Meats
- Bulgogi (L) $81.00
Since 1963, Samwoojung signature bulgogi cooked with glass noodles, rice cake, assorted vegetables. *The bulgolgi is served with three daily side dishes, fried fish, and a rice.
- Bulgogi (M) $61.00
Since 1963, Samwoojung signature bulgogi cooked with glass noodles, rice cake, assorted vegetables. *The bulgolgi is served with three daily side dishes, fried fish, and a rice.
- Grilled Bulgogi (700g) $60.00
Lightly marinated bulgogi grilled over high heat, served with “yeon-gyeo-ja” (Korean mustard) salad
- Grilled Bulgogi (450g) $41.00
Lightly marinated bulgogi grilled over high heat, served with “yeon-gyeo-ja” (Korean mustard) salad.
- LA Galbi $53.00
Lightly spicy soy sauce-braised LA short ribs with assorted vegetables and flat glass noodles. * comes with rice
- Bulgogi (S) $41.00
Since 1963, Samwoojung signature bulgogi cooked with glass noodles, rice cake, assorted vegetables. *The bulgolgi is served with three daily side dishes, fried fish, and a rice.
Samwoojung Details
Service options
- Dine-in
- Delivery
- Takeout
Highlights
- Fast service
Popular for
- Lunch
- Dinner
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
- Wheelchair accessible seating
Offerings
- Alcohol
- Beer
- Cocktails
- Comfort food
- Healthy options
- Late-night food
- Small plates
- Vegan options
- Vegetarian options
- Wine
Dining options
- Brunch
- Lunch
- Dinner
- Catering
- Dessert
- Seating
- Table service
Amenities
- Restroom
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Groups
- Tourists
Planning
- Dinner reservations recommended
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
Children
- High chairs
Parking
- Paid street parking
- Parking
Samwoojung Photos










Samwoojung Location
Samwoojung Reviews
marinated crabcold noodlescold kimchi noodlesshrimp pancakessignaturespicy octopussoy marinatedrice winetripe soupkimchi dumplings
★ 5★ 4★ 3★ 2★ 1very solid food, flavors that hit right. good banchan, including, very generously, a piece of fish! :)staff were v nice. offered to give me rice tea as a to-go customer when I only asked for waterlots of indoor space and stoves at tables to keep food warm. good for groups as many orders are meant to be shared. can get very busy during rush hours so rez recommended
July 01 · Jammy JamsThis place was a bit disappointing. While there were a couple of notable dishes including the seafood pancake, stir fried octopus, and icy persimmon, we were not impressed by their galbijjim, naengmyun, and signature beef bulgogi. Traditional galbijjim uses short rib chunks that are braised to allow the flavor to develop and meat to be tenderized over time. Samwoojung's uses LA galbi cut, which is much too thin to be braised, leading the meat to be overcooked and tough. In addition, their naengmyun was not good- bland, the noodles were not al dente, and not cold enough either. The bulgogi was overcooked as well.The portion sizes are alsoTINY for the high price point. For example, the seafood pancake is the size of a personal size pan pizza!The atmosphere here was also deafening. I could not even hear my dining companion, who was sitting only a foot away.We won't be back. At this price point, there are many better options in Ktown.
July 06 · NicoleI gorged myself on raw marinated crab here- probably a little too much because it was so good! My other favorites were the seafood pancake, sweet corn dessert, and white grape soju. Great place to go if you're booking for a large party! We were 25.
June 06 · Kathy NguyenMy daughter and I have eaten here 4 times and loved the food and our experience each time. I subsequently have visited Seoul (2 months ago) and found Samwoojung to compare quite favorably to the restaurants at which we ate there. This restaurant is very authentic and the food is delicious. The service adds to the wonderful experience, and I’m not gonna lie, I feel like I’m in a k-drama when I eat at Samwoojung—extra plus LOL. This is my favorite restaurant in K-town and I don’t find it too expensive compared to restaurants in NYC or for the quality of food we received. Enjoy a little bit of Seoul at Samwoojung!
August 03 · Christine MillerA solid option if you’re looking for a meal very close to Penn Station. Seafood pancake was delightfully crispy and chock full of flavor. The bulgogi was good but not great - high quality meat but a bit sweeter than I would’ve liked. It’s a very busy and small restaurant so reservations are a must.
April 03 · Audra W
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